Alan Braverman discusses the criteria that is used by The Giant Pixel for deciding what to build next: “Giant Pixel’s strike team of programmers, designers and marketers start with a simple, age-old technique: the power of lists. We maintain a big list of potential projects contributed by individuals or emerging from brainstorming sessions. We kick the ideas around internally, refining some, eliminating others, and always adding new ones.”
“We review them at weekly meetings, eventually pick one, and crank out a prototype. The process is continually repeated, generating multiple embryonic startups gestating in parallel. Successful ideas grow into independent businesses that are spun out of the studio, and failures are discarded.”
Giant Pixel 